
Print & Out-of-Home
Trade show stands that pay off
The stand is the smallest part of the cost and the largest part of the attention. What decides the return is what happens in the six weeks either side.
2 min readSep 15, 2025
Section
Press ads, billboards, DOOH, radio, TV, cinema and direct mail.

Print & Out-of-Home
The stand is the smallest part of the cost and the largest part of the attention. What decides the return is what happens in the six weeks either side.

Print & Out-of-Home
Most local sponsorship is a donation with a logo attached. Made deliberate, it is one of the most durable forms of local presence available.